Why Storytelling is Good for your Business

Danielle Spinks Earl
9 min readAug 28, 2020
people around a campfire under the stars
Photo by Mike Erskine on Unsplash

Turn information into meaningful encounters

For the last few nights, my 5-year old has asked for the same story. Rumpelstiltskin.

If you don’t know it, a young lady is offered to the king for marriage under the pretense that she can weave straw into gold. Given a pile of straw and a deadline of the morning, she weeps. A strange little…

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Danielle Spinks Earl

Australian journalist and marketer for good. Founder of My Virtual Marketing Manager and BestLifewithMS.com