Neuromarketing insights you can use (on any budget)
Big businesses spend big money on elaborate research. But we don’t need to. We can adopt what they find out on low (or no) budgets.
4 min readSep 11, 2018
The research was low-tech but revealing.
Near a display of French wines and German wines inside a supermarket, researchers played French music one day, and German music on the alternate days. They did this for two weeks.